From Questions to Conversions: How a Health-Focused FMCG Brand Boosted Sales & CX with 24x7 Live Support
As a leading brand in the health and wellness FMCG space, Alpino needed more than just a help desk. It required a robust, always-on customer experience (CX) system—one that could manage orders, resolve complaints, and guide customers at every touchpoint. With DialDesk, the brand activated a real-time support engine that not only closed tickets but opened new sales opportunities.
The Challenge
As this health-focused FMCG brand expanded online, customers struggled to get real-time support for product queries, orders, and complaints. Delayed responses and unresolved issues were impacting sales and CX, requiring a tech-enabled 24x7 support solution.
The Solution
The brand implemented 24x7 live support across voice and digital channels, guiding customers with personalized recommendations, resolving complaints efficiently through a unified CRM, and ensuring seamless, measurable, and scalable CX for higher conversions.
"24x7 live support transformed customer queries into confident purchases, boosting both sales and CX for the health-focused FMCG brand."
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